Title

The effects of community factors on residents’ perceptions toward World Heritage Site inscription and sustainable tourism development

Document Type

Article

Publication Title

Journal of Sustainable Tourism

Abstract

Using partial least squares-structural equation modeling, we analyzed data from 410 questionnaires completed by a sample of residents from the vicinity of the George Town World Heritage Site (WHS), Malaysia, to investigate the effects of community factors on residents’ perceptions and support for WHS conservation and tourism development. To conceptualize these relationships, we developed a framework based on social exchange theory (SET) and previous empirical evidence. While community attachment, cultural attitudes, community involvement, and community gain had positive effects on residents’ perceptions, the effects of community members’ gain and status consistency were particularly strong. Our results suggest that perceptions strongly influence support for WHS conservation and tourism development. Having examined a number of new resident perception factors, this study makes a significant theoretical and methodological contribution to the tourism and resident perception literature. Furthermore, this study has practical implications for future sustainable community development in the George Town WHS.

First Page

198

Last Page

216

DOI

10.1080/09669582.2016.1195836

Publication Date

2-1-2017

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